Websites often struggle with generating traffic and being found on search platforms due to various reasons like poor SEO, lack of relevant content, and a non-user-friendly interface. SEO (Search Engine Optimization) plays a significant role in a website's visibility and searchability. Here are eight ways to enhance your website's SEO:

1. Keyword Optimization: Implement relevant keywords in your website's content, metadata, and URL to improve your search ranking. 

2. Quality Content: Regularly update your website with fresh, high-quality content that provides value to your audience.

3. Mobile-Friendly Design: Ensure your website is mobile-friendly, as Google prioritizes mobile-optimized sites in its search results. 

4. Loading Speed: Improve your website's loading speed.  Slow sites tend to rank lower in search engine results.

5. Link Building: Engage in quality link building by getting other reputable websites to link back to your site.

6. Social Media Integration: Incorporate social media on your website to increase your online visibility and brand recognition.

7. Meta Description: Write a compelling meta description for each page on your website to boost click-through rates.

8. Use of Alt Text for Images: Incorporate SEO-friendly alt text in your website's images to increase its visibility on search engines.

Octo’s SEO experts bring a wealth of experience and specialized knowledge that can significantly enhance your website's SEO. We stay abreast of the latest SEO trends and algorithm updates, ensuring that your site maintains its competitiveness in search rankings. By conducting comprehensive keyword research and optimizing your content, we can help increase your website's visibility, drive more organic traffic, and ultimately boost conversion rates. Additionally, an Octo SEO expert can conduct regular audits to identify and rectify any SEO issues, ensuring that your website stays in top-notch condition. Hiring an SEO expert allows businesses to focus on their core operations while reaping the benefits of an improved online presence.